Humanizing Your Marketing Strategy

Since the beginning of my formal work as a Social Media person, I always believe that a human connection builds a strong brand which leads to a strong business. And that is something I’ve been applying both on my day-to-day life and at work. When I send an email blast to my colleagues, I like…

Virtual Event yang Efektif

Di masa pandemi seperti ini, virtual event makin berjamur. Saya ingat beberapa bulan lalu, saat virus covid-19 pertama kalinya terkonfirmasi ada di Indonesia, di saat itu masyarakat masih bebas beraktivitas namun tetap was-was. Setelah beberapa minggu berlalu, keputusan PSBB dibuat, tiba-tiba Instagram saya tiap sore dan malam penuh dengan Instagram Live. Selang berapa hari kemudian,…

New Zealand for 7 Days on A Budget

Many articles in the internet explains about traveling in New Zealand on a budget, but it actually explains about how you can make little money during your stay, or to earn free accommodation, or to travel in a campervan (but it’s only cheaper when you travel for at least a month). In total I spent…

12-Hour Transit in Sydney

Last January in 2019, I went to New Zealand but had 12-hour transit in Sydney. It was actually a good chance for me to explore the city for free, meaning I didn’t have to book another ticket just to visit Sydney. Well, the city has many things to offer and I only had less than…

#SpeakTheJargon: 50 Terms in Online Marketing

I’m guessing now the job as online marketing has jumped more than twice the number two years ago.┬áLiving in this modern era, you’re the alien when you know nothing about online. And by getting more familiar with the terms, you can at least pretend like you understand (even if you don’t). So let me share…

Rewind 2017!

My memory is limited but I’ll try to break down my highlight in 2017, so that I can read this in the future and recall those moments ­čÖé 2017 started with positive spirit. I first met the new team for 350 Indonesia and May Boeve in January. That was also the first time I reconnected…